With two decades of experience in gaming, technology, and media—including contributions to the Metaverse Roadmap in 2007—James Hursthouse founded Greenstone Initiatives in 2015 to help bring innovative ideas to life.

Today, Greenstone specializes in two key areas:

1️⃣ Fundraising

Connecting high-growth companies with aligned investors and capital opportunities.

2️⃣ Business Development as a Service (BDaaS)

Helping companies unlock new markets, revenue streams, and strategic partnerships.

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These areas often overlap, allowing us to support companies at different stages and drive meaningful growth in a rapidly evolving landscape.